Soft Skills for the Analytics Professional

Further Reading Resources

Books

To Sell Is Human: The Surprising Truth About Moving Others
Daniel H. Pink

How to Get People to Do Stuff: Master the art and science of persuasion and motivation
Susan Weinschenk

Websites

Q&A: Purple Cows and commodities (typepad.com)

The Ladder of Inference: Avoiding “Jumping to Conclusions” (mindtools.com)

Applying science to communicate science (arstechnica.com)

 

Publications

Effective communication techniques for eliciting information technology requirements